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Iconthin Biotech Represents Canada at CIIE 2025 in Shanghai as Part of Official Canada Pavilion

Iconthin Biotech proudly represented Canada at the China International Import Expo (CIIE) 2025 as part of the official Canada Pavilion, supported by the Government of Canada. As one of the world’s largest and most influential trade exhibitions, CIIE serves as a global platform for international companies to showcase innovation, strengthen trade partnerships, and explore new market opportunities across key industries.

As a selected exhibitor within the Canada Pavilion, we proudly showcased Astadaily®, our premium Canadian astaxanthin wellness brand developed through advanced microalgae biotechnology research. Led by Founder and CEO Dr. Alvin Cheng, we introduced our latest science-driven astaxanthin innovations to a global audience of industry leaders, business partners, distributors, and consumers.

Throughout the exhibition, visitors showed strong interest in Astadaily’s naturally sourced astaxanthin formulations, premium blister-pack packaging innovation, and research-backed wellness positioning. The event provided valuable opportunities to highlight the growing global demand for premium nutritional solutions focused on healthy ageing, eye health, skin wellness, and modern lifestyle support.

The Canada Pavilion, supported by the Government of Canada, brings together leading Canadian companies to promote trade, innovation, and international collaboration. Our participation reflects the increasing global recognition of Canadian expertise in biotechnology, natural health innovation, and sustainable microalgae production.